CAMP
Our Campaigns

CAMPAIGNS

Strategic campaigns, collaborative methodology, and purpose-driven content

16M+

Total Impact

6

Main Campaigns

18.2%

Average Engagement

87K

Total Shares

BH at the Polls
Political MobilizationCompleted
BH at the Polls
Youth Mobilization for the Guardianship Council

A strategic campaign to engage young people in the Belo Horizonte Guardianship Council elections, highlighting the importance of democratic participation and child and adolescent care.

2.1M

Views

15.3%

Engagement

InstagramTikTokYouTube
October 2024
30 days
Brazil's Greatest Carnival
Culture and PoliticsCompleted
Brazil's Greatest Carnival
Defending Popular Celebration

Campaign that defended BH's street Carnival against attempts at political appropriation, celebrating its popular and democratic essence through creative content and social mobilization.

3.2M

Views

18.7%

Engagement

InstagramTikTokTwitterYouTube
February 2024
45 days
Register to Vote
Political EducationCompleted
Register to Vote
Youth Power of the Vote

Initiative focused on raising awareness and facilitating the voter registration process among young people, using accessible language and attractive digital formats.

1.8M

Views

22.1%

Engagement

InstagramTikTokWhatsApp
May 2024
60 days
BH of the Future
Public PoliciesCompleted
BH of the Future
Bold Agenda for the City

In partnership with local organizations, we developed a propositional campaign presenting innovative solutions to Belo Horizonte's main urban challenges.

4.1M

Views

16.9%

Engagement

InstagramYouTubeLinkedInTwitter
September 2024
90 days
Bus 0800
Public PoliciesCompleted
Bus 0800
Urban Mobility for All

Initiative that discussed public transportation challenges in Belo Horizonte, proposing solutions to improve urban mobility and population access to essential services.

2.5M

Views

17.5%

Engagement

InstagramTwitterYouTube
March 2024
45 days
Your Money Back
Political EducationCompleted
Your Money Back
Transparency in Public Resources

Educational campaign that explained in an accessible way how public budget works and the importance of transparency in managing city resources.

1.8M

Views

20.3%

Engagement

InstagramTikTokYouTube
July 2024
40 days

Want an impact campaign?

We develop strategic campaigns that connect important causes with the right people. Let's build together a communication that transforms.